Paparazzai

PAPARAZZAI is an AI app developed by BRAVÒ COMPUTER that intentionally limits choice. Instead of infinite styles, the system applies a single transformation, turning a photo into a paparazzi image from late 1990s and early 2000s Los Angeles.
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We designed the app around restriction and timing. Each image takes time to generate, prioritizing anticipation and imperfection over speed. The result is not a filter, but a fixed visual language rooted in a specific cultural moment.
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From concept through development, we built PAPARAZZAI as an exploration of nostalgia, authorship, and self-representation, using AI not to escape reality, but to return to a shared image of the past.